BizSugar.com › Direct Marketing › Infographics - How to build brand recognition at trade shows!

Tradeshows offer an opportunity for businesses to enhance brand recognition, generate leads and promote the company in one location. With thousands of businesses exhibiting in the tradeshow, it is important that you distribute a product that will encourage potential buyers to visit your booth and create recall long after the show is over. Know how to plan the strategy & analyze its benefit.