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Your Customers Are Getting Smarter About Money

Posted by sannwood under Finance
From http://www.openforum.com 4847 days ago

Research shows that consumers may be improving their credit and reducing their debt. What this means for your business.

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Written by alastair
4847 days ago

Customers are getting tighter with their money. I'm not convinced that they are getting smarter. They seem to me to be spending less and looking for cheaper.

I suppose the challenge then is to demonstrate value and/or create a stronger emotional need for your products. It's certainly a change in environment that will create short term challenges.

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