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What is the Single Nail Theory

Posted by QUYENVann under Global
From http://www.articlerich.com 4916 days ago

The single nail theory of advertising consists of advertisers figuratively pounding a single nail into the head of their potential customers until it sinks in.

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“I agree!...”

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“Hi, Martin! Kristianstad. And you? Have a great day! /Peter....”

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“Tone is so important....”

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