When something is easy to use, we hardly notice. In contrast, when something is difficult to use, it nags us with each and every turn, increasing our frustration with ourselves and the product. As product creators and developers, we have to protect the things that we build from becoming unusable. When we make something ourselves, and understand the conceptual model, a task that seems easy to us may be impossible for another. For example, take the Coffeepot for Masochists by Jacques Carelman. Ease of use isn’t in the eye of the beholder, but in the product itself. Either it is, [...]

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!