Imagine a bunch of NFL players running around on a field made of taffy. That was almost the case this Sunday during the league’s annual Hall of Fame Game, the traditional kickoff to pre-season football.
The unfortunate field conditions came as a result of using the wrong paint. And so the field became gummy and sticky as it dried. But instead of allowing the players to put on a comical but potentially dangerous show, the NFL cancelled the game.
It’s not an ideal situation for any business. If the NFL is a brand, each game is its product. So cancelling the very first one of the season doesn’t give a great early impression to fans.





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