BizSugar.com › Management › The Road to Digital Disruption

Digital transformation is a redirection of corporate strategy that affects every aspect of the company. Particularly, the strategy is linked to changes in the management mentality and the scope of operational and non operational activities aimed at creating a flawless customer experience throughout the entire customer journey.
The implementation of such a strategic approach often requires businesses to adopt numerous software applications that serve the purpose of streamlining and automating processes in order to collect more data, increase speed, and comply with the new market requirements.
Together with important concepts connected to customer journey and customer experience, our paper introduces a list of companies that enable or facilitate digital disruption and which are currently playing a vital role in digitalization.