Blogging is a journey that involves a lot of learning. That learning should NEVER stop. In this post learn what Dave Schneider is doing different now on his new blog after reaching 1 million page views on his other blogs.
1 Million Page Views Later, How I Am Blogging Different
Posted by adamjayc under MarketingFrom http://www.bloggingwizard.com 3878 days ago
Made Hot by: sundaydriver on April 18, 2014 10:36 am
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3878 days ago
Thanks for sharing Dave's post. Would you agree that creating a quantifiable list of enthusiastic followers is a benefit in any business, not just blogging? What are some recommendations you'd make about collecting contact data from your fans and community?
3878 days ago
I'd definitely agree.
I think every business should be making some effort collect data from it's followers.
At the very least build a mailing list.
A few recommendations:
- Usually the first thought of a lot of businesses is to collect as much data as possible but it's worth removing form fields because that will typically improve conversions.
- Offering free (and exclusive) content can be a great way to compel people to subscribe that wouldn't usually hand over their email address.
- When you offer content make sure that you don't redirect to a thank you page which offers the free download before users are forced to confirm their opt-in - that's a sure fire way to lose subscribers.
- Track subscribers better using goal tracking in Google Analytics.
- Your website needs to be clear and focus on improving the user experience - too many distractions usually lower conversions.
- Best practice can only get you so far - after that it's up to testing.
I recently published a post covering these points and a few more which can be found here: http://www.bloggingwizard.com/list-building-for-bloggers/