5 marketing megatrends you can't ignore

Posted by suzyQ under Marketing
From http://www.imediaconnection.com 5481 days ago
Made Hot by: HeatherStone on November 5, 2009 7:59 pm

What's a megatrend, you ask? It's something big. I'm talking really big.

Think of a giant unstoppable tsunami of change transforming society as we know it. Think global warming scale -- then apply it to mass human behavior. Think glaciers carving the grand canyon of consumer sentiment.

So what are the new megatrends that Adam Kleinberg believes will transform society in the coming years? What brands are taking advantage of them? And what can you learn from them?

Read on.

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Comments

Written by ShawnHessinger
5481 days ago

A great post--or actually a collection of posts--to share, Suzy. I read down the article briefly and was disappointed when I didn't immediately see the mega trends listed but then saw the links on the right side and decided to check them out. All fairly intuitive, I guess, but very concisely put here. I think collaboration is a big one as is solving global problems, the positive side of globalization.

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