5 Ways To Benefit From Customer Video Testimonials

Posted by nialldevitt under Marketing
From http://tweakyourbiz.com 4562 days ago

For any business owner looking to attract and convert more visitors, one sure way is to utilize and implement video testimonials from satisfied customers...

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Written by elainerogers
4562 days ago

Video captures sound, picture, the written word and emotion. It appeals to each type - whether people like to read at leisure, watch moving imagery or tap in at an emotional level. The emotion is important, I feel, as it adds an extra dimension to one way communication.

With video there is the added benefit of facial expresion, body language and tonality to reach out to your audience, it shows you are human, and can help demonstrate passion for your business/product.

Informative that videos can be, they are also a great connector. Of course, not to take away from the power of great words written, or blow your mind imagery. As well, there is a lot of buzz now about the necessity to add video to websites, blogs etc - the last frontier of social networking as we know it.

Great post Niall and Sean, I am currently working on adding video to my bag of tricks :)

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