Here are seven insightful tips that really help business writer and business men out there. Learn more about business by reading and fully understanding this article.

Who Voted for this Story





Comments


Written by businessavante
4822 days ago

The article is very good - I like the psychological angle.

p.s. The 1st show Fox hyped that way was "Malcolm in the Middle" (which premiered Jan. 2000), followed by "Dark Angel" (Oct. 2000).



Written by businessavante
4822 days ago

Hi Jian.

#2, "Time Distortion - Pretending They Already Are (customers)", may sometimes work, but it can really back-fire, too. I remember years ago when Fox had a bad habit of hyping their shows for SIX MONTHS before they aired - the idea being that "everyone already loved the show" (which had never aired). Every time they did it, I made it a point to NEVER watch the show - including even a few moments when channel surfing. I deeply resented the tactic, and I "paid 'em back". There are modern examples - including high tech toys based on fruit, etc., that also annoy me - No, I Don't want Any of it!!

Duncan

p.s. Is "Jian26" a reference to the straight-bladed Chinese sword, sometimes called a T'ai Chi sword?



Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!