BizSugar.com › Marketing › B2B Email Marketing: New Study Pinpoints What Works Best

A study, “Email Marketing Benchmarking Report©” from B2B Marketing, polled 250 companies and found that 53% of them expect to spend more on email marketing in the next year. According to the companies that were polled, these are the 10 critical “must haves” that any successful B2B email needs.