When I learned Netflix has a Chief Content Officer, that alone caught my attention, but when the number of new subscribers driven by House of Cards came out this week, it really drove home the importance of content in driving business. Maybe your company should have a CCO too.
Chief content officer role takes center stage - FierceContentManagement
Posted by
rsmiller510 under Marketing
From http://www.fiercecontentmanagement.com 4232 days ago
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