In Day 1 and 2 of the challenge, you laid the foundation for your brand. On Day 1 we defined who we are, on Day 2 we defined what we looked like. Now it’s time to bring it to life with your logo.
Your logo is the core representation of your brand. It doesn’t have to be fancy. In fact, simpler is often better. However, it must be consistent with the values you have defined.
Start with this worksheet to define what you look like. Then see how your results compare with the magic of the Brand Genie. http://bit.ly/1Gtuv7F
Create or Update Your Logo: Day 3 of the Big Brand Challenge
Posted by PASAngelique under MarketingFrom http://articles.bplans.com 3445 days ago
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