BizSugar.com › Marketing › Create Unforgettable Marketing Campaigns with Multi-Touch Marketing

Increase the ROI for your Marketing Campaigns by adopting a multi-touch marketing solution. Your marketing campaigns’ success does not depend alone on the lead generation activities by your team. A large percentage of leads are abandoned by sales simply because the prospect did not respond to a few contact attempts either through phone or email. As a marketer, we realize that high conversion rates are not possible by relying on a single channel to communicate with our customers. With an explosion of multiple online channels like social media, rich media content, there are new ways to engage your leads.