Does Your Marketing Tell A Story?

Posted by Small Business Tribe under Marketing
From http://www.drewsmarketingminute.com 4384 days ago
Made Hot by: tiroberts on November 27, 2012 2:51 am

Does your marketing tell a story? Well, perhaps, but in this post blogger Drew McLellan argues many of our marketing stories fall short. Why? There may be a variety of reasons and McLellan compiles a pretty compelling list. Be sure to check this post to see what pieces you may be missing.

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Comments

Written by HeatherStone
4384 days ago

Hi Drew,

You hear a lot about story telling in marketing these days. However, it often feels like more of an ideal than a reality to me. I'm sure we've all seen those fantastic stories from time to time. Some big brands like Apple and Starbucks come to mind. But telling your company's story, and more particularly the right story, can be a huge challenge. Thanks for the post!

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