Story Telling is a key skill of the entrepreneur and his/her team. Malcolm Gladwell helped us understand how ideas spread in his best seller The Tipping Point. This post explains why story telling and Gladwell's message is as important today as ever, almost 12 years after Tipping Point was first published.
Entrepreneurship & Story Telling
Posted by
IanDSmith under Marketing
From http://www.portfoliopartnership.com 4340 days ago
Made Hot by: LimeWood on January 9, 2013 1:42 am
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