BizSugar.com › Marketing › Honoring Dads with Email Marketing #infographic

Summer is approaching fast, for Dad that means golf, barbecuing and, of course, Father's Day. Father's Day spending is on the rise and it’s important for you, as an email marketer, to take advantage and plan some exciting deals for Dad. Unlike Mother's Day, Father's Day activities aren't normally planned weeks in advance. So it's up to you to remind your customers to start thinking about Dad. The best time to email customer to remind them about Father's Day is two to three weeks before the holiday.