BizSugar.com › Marketing › How 50 Billion Connected Devices Could Transform Brand Marketing & Everyday Life

Web-connected devices, not just mobile phones and 3G tablets but everything from home electronics to consumer packaged goods instrumented to transmit data to the Web, have become a part of every major speech here at the wireless industry's giant conference in Orlando, CTIA. "All devices that can benefit from connectivity will be connected," Hans Vestberg, CEO of Ericsson, said in a keynote, predicting that the world's nearly 5 billion mobile phone subscribers today will be surpassed by 50 billion connected non-phone devices in 10 years. Some people think that may be a conservative estimate of the possible impact of what's...