BizSugar.com › Marketing › How Digital Coupons Can Boost Your Business’s Sales

Are you using digital coupons to market your business yet? If not, you may want to consider it. While you might assume that coupon users are on a low budget, a study done by Coupons.com with GfK Knowledge Networks found that digital coupon users shop more often–and spend significantly more during each trip–than the average U.S. consumer.