BizSugar.com › Marketing › How 'Dress in Blue Day' Can Help Your Marketing Efforts

Every month about this time, we pull out our big “Chase’s Calendar of Events” book — or open the CD version — to see what historical anniversaries, special observances and not-so-obvious holidays we’ll be celebrating in the weeks ahead.

What does this have to do with marketing your company, product or book, you ask?

Everything.