BizSugar.com › Marketing › How Red Hook Brewery Uses an Event to Win Customers

The warm months ahead offer your company a great opportunity to host outdoor events for current and future customers. Consider Red Book Brewery in Woodinville, Wash., which has been sponsoring its annual Haul Ash Redhook Tour de Brew for 16 years — most recently on May 11, 2011. The Tour de Brew is a 42-mile bicycle tour that culminates with an outdoor party on the brewery grounds.