How to Amplify Word-of-Mouth Impact By Leveraging Customer Reviews

Posted by erikemanuelli under Marketing
From http://www.referralcandy.com 3127 days ago
Made Hot by: nicregi on April 30, 2016 6:31 am

Word-of-mouth is one of the oldest, yet most effective marketing strategies out there.
But how can you truly maximize the impact of word-of-mouth campaigns as part of your business’s marketing strategy?

By effectively leveraging user-generated content (UGC), specifically customer reviews in your word-of-mouth campaigns, you can amplify the potential impact of such campaigns in order to generate impressive conversion rates.

This post takes a quick look at 3 ways customer reviews can go hand-in-hand with word-of-mouth marketing in order to attract additional exposure to your product and to drive business results.

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Comments

Written by Timothy22
3125 days ago

Thanks for the amazing post. I also believe that word of mouth can take you higher than forced marketing techniques. Since I have a poor amount of budget to feed my campaigns, I depend on word of mouth.

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Written by nicregi
3126 days ago

Erik,

This is a great post. Word of mouth marketing is insanely powerful. For companies and businesses who are small and on a tight budget, word of mouth marketing can be more powerful than paid marketing if done correctly.

Great share man!

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