How to Create Brand Messaging for the New Normal

Avatar Posted by RossKimbarovsky under Marketing
From https://www.crowdspring.com 1478 days ago
Made Hot by: peteyb on October 22, 2020 3:10 pm
Brand messaging refers to your brand's unique value proposition and voice. Ultimately, brand messaging is designed to make consumers want to buy your products. But is your brand messaging effective, especially during the pandemic? Here's a way to evolve it...





Comments


Written by lyceum
1476 days ago

Money quote statement: "#3 You can’t please everyone. So, don’t try"

Ross: I have now learned a new word, "virtue signaling". I am for true, rational virtues, that is linked to your actions.

Best Premises,

Martin



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