Seth Godin is NOT advocating you marketing something as unproductive and scary as the end of the world. But there is something to be learned, he says, from the simple method used to convince a small, dedicated tribe that Judgment Day is coming. What do the iPad and the end of the world prediction have in common? Maybe more than you think.
How To Market The End Of The World
Posted by Entrepreneurosaurus under MarketingFrom http://sethgodin.typepad.com 4938 days ago
Made Hot by: Cathode Ray Dude on May 25, 2011 4:37 pm
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Comments
4936 days ago
4937 days ago
The thing is, that if you make a killing marketing "The End of the World" - then it WILL end!!
Duncan