BizSugar.com › Marketing › How to Successfully Rebrand: Everything Your Small Business Needs To Know

Companies evolve and often, must evolve their brand and branding. We’ve seen this recently with rebrands by Dunkin’ Donuts, Weight Watchers, Uber, Unilever, and many more companies. Here's a good look at why companies rebrand, and what you should know to successfully rebrand your business.