BizSugar.com › Marketing › ideationz…a blog devoted to sales, marketing, branding and change

Recent posts include:
-- A brief evaluation of the challenges in gaining consumer attention for your product or services against today's backdrop of marketing white-noise.
-- A homage to an iconic brand of the 90's which earned its share of admirers and detractors while defining its own market.
-- A look at the question of why it is that companies which provide great service are the exception to the rule. Doesn't it make more logical sense that the ones who deliver a poor customer experience would be notable? Have our standards really sunk that low?
-- Dozens of articles on the business of change and the change that is undergoing in the world of business, how it can be adapted or adopted, and new ideas to help you build your organization, your distribution channel, your sales force, and your brand.
I hope you will visit soon and leave a comment or two when you come!