This action by The New York Times is newsworthy, not because they will be restricting access to their site to subscribers, but because they will be charging for online content that they offered for free. Will visitors pay to get access to The New York Times online or will they turn to other news sources? What will this do to The New York Times’ online readership? How will this affect their ad rates and online revenue? Will this lead to more newspaper subscriptions for The New York Times?
Is Charging for Online Content the Way of the Future?
Posted by mirsbblogger under MarketingFrom http://smallbusiness.uprinting.com 4993 days ago
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4992 days ago
I visited a blog recently in which the blogger stated that he was considering making some of his online content for paying customers only. I was pretty taken aback. As far as media goes, our local online paper now charges for certain "premium stories." I really don't see too many people shelling out $10 a month for access to these stories...there is far too much info which is free.
Yoni
4992 days ago
No way! There's too much free stuff out there at the moment to get people to pay.
Rivkah