BizSugar.com › Marketing › Is Your Definition of Customer Service The Same As Your Customers?

It is well known that providing customer service is vital in marketing your business for long term success. However, what does customer service really mean? A Google search produced over 37 million results. With so many different explanations and definitions including our own, we can sometimes forget to look at it from our customer's point of view. This is especially true when you hear someone say “Our difference is the excellent customer service we provide”.