Customer Success is really starting to take off - and maybe even I had a little to do with that. But in this short article, I try to make the case for taking a step back from Customer Success, and Customer Success Management, to focus on what's really important... your customer's success.
Or what I refer to as lower-case "customer success."
It Starts with Lower-Case "customer success"
Posted by lincoln-murphy under MarketingFrom https://www.linkedin.com 3712 days ago
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