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Marketers Place Video Ad Inside a Magazine

Posted by williswee under Marketing
From http://www.penn-olson.com 5564 days ago
Made Hot by: on August 25, 2009 3:48 pm

Harry Potter inspired?

At last! Entertainment Weekly, a Time Warner Company magazine will start the ball rolling to making this a reality.

While The Daily Prophet has moving pictures, Entertainment Weekly will have advertisements played in video.

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Comments

Written by ShawnHessinger
5563 days ago

Wow. Really interesting! For those who say print, or at least physical publication, is at an end in the age of the Internet, this concept raises the question of whether technology will again buck the trends.

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