BizSugar.com › Marketing › Marketing Funnels: Avoid These Mistakes to Build a Strong One

Marketing funnels are a funny thing.

They can (and should) be built differently for every business, every marketplace, and every unique product or service within that marketplace. Although having a template to follow helps, there are many factors determining the exact strategy and tactics used to construct your own marketing funnel.

Blanket statements on marketing funnels are instructions on changing a Chevy's spark plug when the car is a Honda.