BizSugar.com › Marketing › Micro-Moments: Breaking Down ‘I-Want-To-Know’ Moments

Recent research conducted by Google has shown that people are no longer going online for extended sessions of research. Instead, their internet usage is described as 'micro-moments,' or quick instances of online activity in which they actively search for specific information. Some of these instances are called 'I-want-to-know' moments.…