A recent study shows something marketers and business owners have believed all along. Nostalgia is not only persuasive in a marketing message, it actually makes customers willing to spend more.
Nostalgia Marketing Makes People Spend More, Study Finds
Posted by stillwagon428 under MarketingFrom http://smallbiztrends.com 3748 days ago
Made Hot by: MasterMinuteman on August 25, 2014 10:15 am
Who Voted for this Story
Subscribe
Comments
3744 days ago
A Swedish hot dog brand in a can and a Norwegian licorice candy are popping up in my mind! ;)