Old Spice is new again - The power of an Integrated Marketing Approach | Small business news; tips; networking | BizSugar

Submit an Article

9

Old Spice is new again - The power of an Integrated Marketing Approach

Posted by CIKMarketing under Marketing
From http://www.cikmarketing.ca 5238 days ago

The latest Old Spice marketing campaign is brilliant thanks to it's integrated, cross-platform approach. Learn how to mimic this attempt in your next campaign.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by ShawnHessinger
5237 days ago

Great case study. And great example of mixing old techniques with new ones. Thanks for sharing this overview with the BizSugar community.

- 1 +

Written by CIKMarketing
5235 days ago

Thanks for the positive response Shawn. It really is a great example of old and new working flawlessly together.

- 0 +

Log in to comment or register here.

Subscribe

Latest Comments

“I agree!...”

“It does take a little time to get used to!...”

“Hi, Martin! Kristianstad. And you? Have a great day! /Peter....”

“Nice article....”

“Tone is so important....”

Share your small business tips with the community!

Share your small business tips with the community!

Share your small business tips with the community!

Share your small business tips with the community!