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Scarcity Principle in Marketing

Posted by AashishPahwa under Marketing
From http://www.feedough.com 2805 days ago

Scarcity principle in marketing works more like scarcity in the area of social psychology than in the area of economics. People give more importance to products which are rare than the products which are in abundance.

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Comments

Written by tiroberts
2805 days ago

This is a really effective marketing tactic

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