BizSugar.com › Marketing › Sports Brands And Social Media A Match Made In Heaven?

Social media and sports can enhance the fans' experience, but can also expose an organisation if used incorrectly.



Here in the Neesh office it's well known that I'm a big football fan, (That's soccer to all our American fans out there!) and as such it is a regular topic of conversation around the workplace. It is even well more known that I happen to be a passionate Chelsea F.C supporter and I don't care if you don't like me now. Yes I was there before Abramovich and yes, I will be there long after he goes, so for those of you who are familiar with the Premier League in England you can keep your usual remarks about the team to yourselves!