Marketing consultant Al Lautenslager suggests,“. . . make a list of the benefits you offer your customers and prospects. And then I suggest that you make a list of the benefits that your competition offers. If those two lists are identical, neither one of you has a competitive advantage.”
Survey and Deliver: A Simple Way to Pull Ahead of Your Competition
Posted by stepbystepmarketing.com under MarketingFrom http://www.stepbystepmarketing.com 4579 days ago
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