BizSugar.com › Marketing › Tablet Use Jumps for Email Engagement

It’s clear that tablet adoption is steadily on the rise. While industry research most often focuses on the speedy adoption of smart phones, a recent study by Javelin Strategy & Research predicts that 40% of mobile phone owners will also have a tablet by 2016.

From our own research, we have seen the use of tablets for viewing email double in the last six months. Some additional data points of interest regarding tablet as a portal to the inbox, from our latest report: