BizSugar.com › Marketing › The Future Of E-Commerce - Where Intention Meets Social

I read an article just today where it was confirmed that Facebook are currently testing a new feature that – in my opinion – may become as popular and ubiquitous as the ‘Like’ button. This feature is the ‘Want’ button, and is a way for users to announce their desire or interest in a particular product or service within the walls of the social network.