Last week, I had the occasion to visit a major five day trade show, and what I witnessed, I found difficult to comprehend. This article lists the poor performances in evidence on the day of my visit and suggests a number of ways those responsible for managing trade show activities, can improve future ROI.





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Written by lyceum
5321 days ago

Daniel Watson: Marketing Over Coffee with Christopher Penn & John Wall had some great trade show tips:

http://www.marketingovercoffee.com/2010/04/07/now-with-more-ipad-and-trade-shows/



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!