Twitter: The Emperor's New Clothes?

Posted by bloggertone under Marketing
From http://bloggertone.com 4902 days ago

It’s been bothering me for a while that when it comes to online business networking, I seem to be living in two different worlds. First, there’s work; where EVERYTHING I read tells me that everyone is on Twitter - you must have an active presence there in order to network effectively, and to grow and develop your business.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by nialldevitt
4902 days ago

While I agree with you that Twitter should not be used by every business, I believe it's important to ensure that you are listening on there at least. As a promotional tool, I think it's limited vs. Facebook.

As a networking tool I think it's more effective than Linkedin, provided as you point out that the people you want to network with are on there. I also agree that Twitter is very time consuming, you need to spend time and I think this time needs to be invested in blocks rather than in small chunks.

- 0 +

Written by businessavante
4902 days ago

Hi Roisin.

You really nailed it - Twitter can do a lot if you take a lot of time & effort to learn its intricacies, then spend a lot of time (off & on) every day checking your feed.

Duncan

- 0 +