Back in college I attended a conference, in which the Founder of Reddit spoke about their story.

At the end of the presentation, a man in the back raised his hand and asked the question “What do non technical founders do pre launch?”

Then he more seriously answered that he spent the bulk of his time catering to his developer and making sure that his needs were met to expedite the process.

That speech was around 5 years ago, four years after Reddit was founded in 2005.

In the 10 years since then, it seems the startup environment has become even more aggressive (or perhaps just more is known on how to succeed). Either way, the expectations, even requirements, of “non technical” founders is more and more starting to balance out that, which their technical counterparts are doing during the development stage.





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