BizSugar.com › Marketing › What Every Good Retail Sign Needs

Just a few short weeks ago, I was in a store that had HORRIBLE signage. I decided then and there that I was going to give you all ideas – on how NOT to make the same mistakes. Then the next day, I opened my email and saw that my friend, Bob Negen, had already done that. :) So I asked if I could share it with you all – and he said yes! Let me know here on Facebook which tip you liked the best. My fav tip is to make sure that every sign has a BENEFIT headline!