BizSugar.com › Marketing › What Is Affiliate Marketing and How Can I Use It For Business?

Finding ways to generate new sales leads can be incredibly difficult task for some business owners. In this day and age, digital customers are incredibly fickle. They’re hard to engage, and retention can be a thorny issue for various industries. That’s why so many small business owners are turning to affiliate marketing in order to both generate sales leads and produce a small income.