BizSugar.com › Marketing › What Just Changed In Google\'s Core Ranking Algorithm?

Earlier this month, when people started noticing some major volatility in search rankings, the SEO community got excited—was this the Penguin update we were waiting for all last year? Something to do with Panda? Some new branch altogether? As it turns out, none of these possibilities were true—instead, Google implemented a significant change to its core algorithm.