BizSugar.com › Marketing › What's Your Small Business Marketing Hook?

What's your small businesses marketing hook? Do you have a marketing hook for your small business? What sets you apart from your competition? It can be something as simple as pricing, or something more complex like technology.

You do need to set your business apart from other companies in your niche. Pricing is a tough edge to hold on to. It's really hard for a small business to compete on price with the large discount stores, and online mega retailers.