Now that you know what a data management platform (DMP) is, let’s take a look at how you can use it to enrich your customer profiles and enhance the customer experience. Once a robust DMP solution is in place, data from multiple sources comes together to enrich universal profiles within a single unified platform. No…
Why Marketers Need a DMP
Posted by cb711 under MarketingFrom http://lunchpail.knotice.com 4433 days ago
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