BizSugar.com › Marketing › Why People Leaving Your Email List Is Good For Business

Today, I want to let you in on a little secret… I want to let you know why unsubscribers (people that leave or opt-out of your email list) are good for your business. You’re probably thinking, “What did he just say? Is he crazy?” But you heard me right. Despite what many think, it can be a good thing for your business when people unsubscribe from your list.