Every month, we track opens from more than 12 billion emails sent using Litmus’ Email Analytics and share the trends we observe in various email clients and environments. In April 2016, mobile opens rose to 56% while desktop opens maintained at 19%. Meanwhile, webmail decreased to 25%. This represents a peak for mobile market share, and the longest sustained growth we’ve seen after the holiday season.
April 2016 Email Market Share Stats: Mobile Rises To 56% Market Share
Posted by litmusapp under NewsFrom https://litmus.com 3124 days ago
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