BizSugar.com › Online Marketing › 3 Things Many Merchants with Affiliate Programs Miss

As I audit affiliate programs and, conjointly, the websites of merchants who market through the affiliate channel, some mistakes come up more frequently than others, and today I’d like to highlight three that merchants with affiliate programs routinely commit. These are: (i) no link to affiliate program, (ii) no active affiliate program support channel, and (iii) leaks.